ATR Blog Blogul Asociaţiei Traducătorilor din România

“Small and medium-sized enterprises in Europe are losing business due to a lack of “linguistic and intercultural skills” among their employees, EU Multilingualism Commissioner Leonard Orban told business representatives this week (6 May). [...]

“In terms of communication, English might be the lingua franca, but in addressing consumers everywhere in Europe and outside the EU, of course the company should […] develop linguistic and intercultural strategies,” Orban said.”

Articolul complet, în limba engleză sau germană, poate fi citit aici.

Sursa: Euractiv

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